The massive marketing campaign paid off in a big way: Lone Survivor opened to wide release after three weekends, and the $40 million budgeted war film got decent reviews and nearly made back its money, earning an estimated $38....

As the first weekend of 2014 draws to a close, it is perhaps not surprising that not many new films made their debut with so many popular films from 2013 hogging the spotlight…at least, in wide release. But Frozen, one of two m...