CinemaNerdz

Weekend Box-Office: Immortals Makes Legendary Debut

Seth Paul

In an up weekend, the early estimates put Immortals way ahead. Despite pretty visuals, the film has received harsh critical attention, but that still didn’t stop it from making an estimated $32 million in its debut weekend. In fact, none of the new releases this week, despite their box office performances, were all that critically well-received…Adam Sandler’s Jack and Jill placed second with an estimated $26 million (and the worst of the critics’ ire), while Clint Eastwood’s apparently lacking historical piece J. Edgar came in a distant fifth with an estimated $11.4 million.

Puss in Boots fell to third, but held on remarkably well, bringing in an estimated $25.5 million and bringing its three-week total to $108.8 million. This puts it ahead of the only other film currently on the Top 10 to break $100 million, Paranormal Activity 3, which placed eighth with an estimated $3.6 million. However, Paranormal Activity 3 has proven to be a major success, starting with only a $5 million budget, while Puss in Boots currently has to rely on its world market earnings to cover its $130 million budget. On the plus side, considering its miniscule drop in revenue, it seems likely to make at least that much domestically.

In fourth, Tower Heist is turning in an okay performance, making an estimated $13.2 million. With a $75 million budget, its domestic earnings of $43.9 million (and the average drop of about 50% in revenue for most films with each passing week) mean it will probably rely on home video and the foreign market to cover itself; most likely, so will In Time and Real Steel, which placed seventh with an estimated $4.2 million and tenth with an estimated $2 million respectively. Both films have performed underwhelmingly in the U.S., Real Steel bringing in $88 million overall (its blockbuster budget still unreleased, possibly showing the film cost way more than that) and In Time’s three week showing still $10 million shy of its costs, but have done remarkably well overseas, with In Time garnering $53.1 million and Real Steel a whopping $147.1 million in foreign box office alone.

Two films not needing foreign aid (and with little to speak of as it is) are sixth-place finisher A Very Harold & Kumar 3D Christmas with an estimated $5.9 million and ninth-place Footloose with an estimated $2.7 million. While neither are runaway successes, Harold & Kumar have still proven popular (and, at least in the current standings, more profitable than their first venture to White Castle), and Footloose has made back $48.8 million domestically, more than twice its cost.

Weekend Box-Office (November 11 – November 13)

  1. Immortals…$32 million
  2. Jack and Jill…$26 million
  3. Puss in Boots…$25.5 million
  4. Tower Heist…$13.2 million
  5. J. Edgar…$11.4 million
  6. A Very Harold & Kumar 3D Christmas…$5.9 million
  7. In Time…$4.2 million
  8. Paranormal Activity 3…$3.6 million
  9. Footloose…$2.7 million
  10. Real Steel…$2 million

Seth Paul

When not failing to write novels and screenplays, box-office guru Seth writes humorous comedy tracks for films under the name "The One Man Band" that can be found at Rifftrax.com. Although, he has recently succeeded in writing the novella "Jack Alan and the Case of the Not-Exactly Rocket Scientists," available as an eBook on Amazon. He is also the English voice of Zak in "Zak McKracken: Between Time and Space."
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