How did Disney and the star power of George Clooney do this weekend? The answer, a big resounding “meh.” Despite costing $190 million, the next Disney summer blockbuster led a very lackluster Memorial Day weekend, earning only an estimated $41.7 million. In comparison, Pitch Perfect 2 made an estimated $38.5 million for its second weekend, and has broken past the $100 million mark in revenue. Even...[Read More]
Critical acclaim is not always everything. This weekend, the highly acclaimed fell to second against the mildly acclaimed. Pitch Perfect 2 has received a warm reception and a whopping estimated $70.3 million in its opening weekend, beating out Mad Max: Fury Road, which had an incredible critical reception but only a mild estimated $44.4 million weekend – enough to get a head start on its $150 mill...[Read More]
I went into Mad Max: Fury Road excited as could be for two hours of the eye-popping, death-defying sci-fi road-rage lunacy the movie’s trailers had promised me. So why did I feel so unfulfilled when I got exactly that? I’d been on board with the striking imagery and overblown stunts of the movie’s marketing campaign from square one. But there are certain things movie trailers can’t really deliver,...[Read More]